Building by definition is to construct (something) by putting parts or material together. What were once separate components are pieced together to perform a function.
We won’t harp on about our methods or even try to convince you by talking about ourselves, but below you can see a few examples of how we ‘build’ for our clients. Our real-world work speaks volumes for itself.
World Surfaris
Over the last few years VA have built an ‘always-on’ digital marketing campaign for WS driving a radical reduction in the amount of seasonal based sales campaigns from 5 to 2. ‘Always on’ marketing allows a plethora of dynamic creative to be served according to audience interest and needs – significantly increasing conversion by providing in-context content.
Matthew Flinders Anglican College
Matthew Flinders Anglican College (MFAC) is a large organisation with multiple stakeholders, internal and external users of branded collateral. There are multiple programs, school sports houses, faculty and suppliers (signage, uniforms etc) who all need to use the brand.
We Are VA built (and maintain) a robust style guide for MFAC allowing all parties to produce collateral that keeps their brand… on brand.
Kingy’s Diesel Industries
When VA started working with Kingy’s Diesel Industries, the company had very little marketing scope and relied heavily on word of mouth and internal-industry affiliations.
Still a relatively new business, KDI’s is strongly positioned in their field being one of very few diesel mechanics specialising in cranes and heavy equipment on the Sunshine Coast.
Their existing website was very basic with limited call to action and reason for people to visit them.
VA worked diligently to rebuild KDI’s website, adding functionality, aesthetic appeal and above else, engaging content including a compatibility statement and professional video profile of founder Matt Kingman and the overall business.
VA have now implemented a strong SEO strategy which aims at adding engaging content to the website every month. We have also built a strong social media plan and aim to grow the KDI audience by 25%
Port City Air
VA took over Port City Air from an agency who to their credit provided a solid SEO strategy. However, after diving deeper into Port City’s metrics we discovered why their results weren’t where they needed to be for the size and history of this great business.
The Port City Air website was appealing on the front end but there was a clear disconnect somewhere in their digital footprint.
VA discovered over 60 unnecessary plugins which was slowing the site down considerably and causing a massive bounce rate as a result. We also discovered several error 504 pages and broken URL’s.
VA completely rebuilt a custom lightweight themed website, removed the plugins, removed bloated “WP Bakery” Page Builder plugin and implemented a native Gutenberg editor making it a lot easier for the end user to navigate in the back end.
Our design team also made the styles and formatting consistent throughout the website, replaced a mixture of font colours and sizes with Google ready formatting.
With an optimised website, Port City have seen an immediate increase in online traffic and air conditioning enquiries.
Before we can build anything we seek to develop an understanding of your business and how our skills can compliment yours.
Connect with us to learn more.