Nil Desperandum
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Project
Nil Desperandum (Latin translation of ‘Nothing to Despair’ – No Worries) is a new brand from Cavu Distilling and when they approach VA to help with the launch campaign for what will become Australia’s finest rum we jumped at the chance.
Our collaboration began by creating a captivating series of videos and photos, accompanied by paid online advertising to drive traffic to their newly launched website. Working closely with the Cavu team, we crafted a comprehensive national launch campaign, including photography, collateral materials, website updates, merchandise, and point-of-sale materials. Prepare to immerse yourself in the world of Nil Desperandum and discover the epitome of rum excellence.